Why you need a launch strategist – even in beta
One month ago, I met with a client about helping her with her next launch. She let me know she didn’t need me this round because she was in “beta” or what I would consider a soft launch. She said she...
View ArticleThe 3 professionals you need on your launch team
No one can launch alone. It’s kind of like birth. It’s not a good idea to have a baby by yourself in your bathtub. Can you do it alone? Yes. Should you do it alone? Probably not. Ideally, a team of...
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6-step plan for sorting out the tech side of your next e-course
This special guest post is brought to you by the Website Superhero, a.k.a. Natalia Real. You’ve got it goin’ on. You’ve got a rad business on the rise, you’re loving the ride (excuse my rhyming), and...
View ArticleWhat is an affiliate?
If you’re selling anything online then you’ve likely heard the word “affiliate”. In this week’s video, I clarify: What an affiliate is Why you need to be careful with them What I like to use instead of...
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The Process that delights clients and tames my creative ways
Last May I took a course that I would NEVER usually enrol in. I’d been in business 1 year. I had enough clients that I wouldn’t forget anything but I worried about the future. How would my business...
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Why I quit my podcast & you should quit something too
Last February I launched “The Tribe Finder Podcast”. With all my passion and excitement I was able to get the show into New & Noteworthy in days. I called in a few favours and got some fantastic...
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7 signs you are sabotaging your launch
All of my clients are surprised by how emotional launching can be. We forget that launching is a form of “uplevelling”. This term is taken out of one of my favourite books called “The Big Leap” by...
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Essential Steps for an Online Launching
It’s easy to wig out on the idea that you’ve “gotta launch”. You want to make a splash and you have so many ideas. When you go to implement you get so overwhelmed you just end up taking a nap. Let me...
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Why you shouldn’t hire me
It costs $1,000,000 to launch a hit country song in the US. Songwriters write hundreds upon hundreds of songs until they land upon a “hit”. This is a song that is so catchy and so good that its worth...
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“It’s Not Me, It’s You”; 6 signs you need to dump your target market immediately
Is it time to say “It’s not me, it’s you” to your target market? You used to hang on their every word. Now, you’re annoyed by their emails. They used to treat you so good. Now, they just read your...
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